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Lead Don’t Control

People want to be led, not controlled.

However, most of us as leaders lead with our agenda instead of our purpose. We have something that we want done so we create an agenda, call a meeting and then try to convince everyone that what we propose is the right direction.

When we lead with our agenda instead of our purpose, we end up controlling people. And when that happens, we lose those we are leading.

Agendas don’t lead people, purpose does. And when you place an agenda before your purpose, you will be devalued simply because you will be measured on what you accomplish instead of why you’re here. What you accomplish has value simply because it either fulfills your purpose or it doesn’t. And when you align your agenda to your purpose, you can easily measure if what you are doing has value or not.

Be valued. Lead from your purpose, not your agenda.

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Be Fulfilled.

To stay in business it is essential you know what matters most to those you serve.

And you must be able to deliver on the one promise they expect you to.

Connect your purpose, that promise and your value to ensure you fulfill all you're meant to, everywhere you are.

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Be Valued.
Realize Your Purpose.

To stay in leadership, everywhere you lead, it is essential you know what matters most to those you serve.

And you must be able to deliver on the one promise they expect you to.

Clarify your purpose, that promise and your value to ensure you fulfill all you're meant to, everywhere you are.

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Clarify Your Purpose | W Company

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